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Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Market Research Series) - Softcover
Synopsis
Consumer Value is one of the few books that attempts to define and analyse exactly what consumers want. By setting down a new and innovative framework for the concept of 'value' it is as provocative as it is rigorous.
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About the Author
Morris B. Holbrook is Professor of Marketing at The Graduate School of Business, Columbia University.
"About this title" may belong to another edition of this title.
- PublisherRoutledge
- Publication date1998
- ISBN 10 0415191939
- ISBN 13 9780415191937
- BindingPaperback
- LanguageEnglish
- Edition number1
- Number of pages220
- Rating
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Consumer Value: A Framework for Analysis and Research
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.82. Seller Inventory # G0415191939I4N00
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Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Market Research Series)
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
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Condition: Acceptable. Used - Acceptable. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-U-019-01658
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Consumer Value: A Framework for Analysis and Research
Seller: Anybook.com, Lincoln, United Kingdom
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:0415191939. Seller Inventory # 8619875
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Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Marketing Research)
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:0415191939. Seller Inventory # 9773681
Quantity: 1 available
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Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Marketing Research Series)
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:0415191939. Seller Inventory # 9285466
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Consumer Value : A Framework for Analysis and Research
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Consumer Value : A Framework for Analysis and Research
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Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Market Research)
Seller: BennettBooksLtd, North Las Vegas, NV, U.S.A.
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Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Market Research Series)
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Consumer Value
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Condition: New. pp. 220 49:B&W 6.14 x 9.21 in or 234 x 156 mm (Royal 8vo) Perfect Bound on White w/Gloss Lam This item is printed on demand. Seller Inventory # 7568723
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