This book seeks to provide readers with a cross-national perspective concerning the art of political communication in a field increasingly affected by globalization, fragmentation of political audiences, and the rise of professional communications experts - a field concerned not only with how leaders are chosen, but also with how they govern.
Structured in two sections, Political Communication in a New Era examines both methods of gathering and disseminating information in a time of technological transformation, and developments in the uses of political communication across the globe. Contributors offer perspectives from Canada, France, Germany, Israel, Italy and the United States.
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Philippe J. Maarek is Professor of Information and Communication Sciences, and Director and Co-founder of the Political Communication Department at University Paris 12. He is Chair of the Research Committee in Political Communication of the International Political Science Association and of the similar section of the International Association for Media and Communication Research. He serves on the editorial boards of The European Journal of Communication, The Journal of Political Marketing and Communicazione Politica. His publications include Political Marketing and Communication (2nd edition in French, 2001, also published in English and Spanish).,
Gadi Wolfsfeld is Professor of Political Science and Communication at the Hebrew University in Jerusalem. He has served on the editorial boards of Communication Research, Political Communication and The Harvard International Journal of Press/Politics. He is the author of Media and Political Conflict (1997), The News Media and the Peace Process (2001), and soon to be published Media and the Path to Peace.
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