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Gender and Entrepreneurship: An Ethnographic Approach (Routledge Studies in Management, Organizations and Society) (Volume 0) - Softcover

Book 8 of 22: Routledge Studies in Management, Organizations and Society

Bruni, Attila; Gherardi, Silvia; Poggio, Barbara

 
9780415486590: Gender and Entrepreneurship: An Ethnographic Approach (Routledge Studies in Management, Organizations and Society) (Volume 0)
Softcover
ISBN 10: 0415486599 ISBN 13: 9780415486590
Publisher: Routledge, 2009

Synopsis

Entrepreneurship can be read as a cultural and economic phenomenon. In recent times, gender has become an increasing influence on entrepreneurship. This groundbreaking new study considers both gender and entrepreneurship as symbolic forms, looking at their diverse patterns and social representation. Presenting an ethnographic study of the gender structuring of entrepreneurship, this work employs three strategies: A critical survey of gender studies which argues that entrepreneurship is a cultural model of masculinity that obstructs the expression of other models; 'Reflexive' ethnographic observation conducted in five small firms which describes how business cultures are 'gendered' and how gender is the product of a social practice; An analysis of how discursive and narrative practices in business cultures constitute gender and entrepreneurship.

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About the Author

Attila Bruni is lecturer of Sociology of Organization/Organizational Ethnography at Venice University, Italy. Silvia Gherardi is Professor of Sociology of Organization at the University of Trento. Barbara Poggio is Lecturer of Sociology of Organization at the University of Siena.

"About this title" may belong to another edition of this title.

Publisher
Routledge
Publication date
2009
Language
English
ISBN 10 
0415486599
ISBN 13 
9780415486590
Binding
Paperback
Edition number
1
Number of pages
240