The Management of International Tourism (RLE Tourism) (Routledge Library Editions: Tourism) (Volume 5) - Hardcover

Book 5 of 7: Routledge Library Editions: Tourism

Witt, Stephen; Brooke, Michael; Buckley, Peter

 
9780415812689: The Management of International Tourism (RLE Tourism) (Routledge Library Editions: Tourism) (Volume 5)
Hardcover
ISBN 10: 0415812682 ISBN 13: 9780415812689
Publisher: Routledge, 2012

Synopsis

International tourism is one of today’s major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism.

The subject coverage of the book is wide-ranging: the authors examine the following issues:

  • the impact of environmental issues on tourism management

  • tourism demand and forecasting

  • the key methods of operation of companies within the industry

  • the functional areas of marketing, finance, organization and staffing

  • research and innovation

  • corporate strategy.

The book will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.

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Publisher
Routledge
Publication date
2012
Language
English
ISBN 10 
0415812682
ISBN 13 
9780415812689
Binding
Hardcover
Edition number
1
Number of pages
222

Other Popular Editions of the Same Title

9781138007666: The Management of International Tourism (RLE Tourism) (Routledge Library Editions: Tourism)

Featured Edition

ISBN 10:  1138007668 ISBN 13:  9781138007666
Publisher: Routledge, 2014
Softcover