Writing for the Web: Composing, Coding, and Constructing Web Sites - Softcover

Applen, J.D.

  • 3.22 out of 5 stars
    9 ratings by Goodreads
 
9780415883269: Writing for the Web: Composing, Coding, and Constructing Web Sites
Softcover
ISBN 10: 0415883261 ISBN 13: 9780415883269
Publisher: Routledge, 2013

Synopsis

Writing for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences.

Key features of the book include:

  • Screenshots of contemporary Web sites that will allow students to understand how writing for and linking to other layers of a Web site should work.

  • Flow charts that describe how Web site architecture and navigation works.

  • Parsing exercises in which students break down information into subsets to demonstrate how Web site architecture can be usable and scalable.

  • Detailed step-by-step descriptions of how to use basic technologies such as file transfer protocols (FTP).

  • Hands-on projects for students to engage in that allow them to connect the various components in the text.

  • A companion website with downloadable code and additional pedagogical features: www.routledge.com/cw/applen

Writing for the Web prepares students to work in professional roles, as it facilitates understanding of architecture and arrangement of written content of an organization’s texts.

"synopsis" may belong to another edition of this title.

About the Author

J.D. Applen is an associate professor of English at the University of Central Florida. He is interested in writing and rhetoric, technical communication, the literature of science and technology, and the rhetoric of hypertext, digital archives, science, and the environment.

"About this title" may belong to another edition of this title.

Publisher
Routledge
Publication date
2013
Language
English
ISBN 10 
0415883261
ISBN 13 
9780415883269
Binding
Paperback
Edition number
1
Number of pages
336
Rating
  • 3.22 out of 5 stars
    9 ratings by Goodreads

Other Popular Editions of the Same Title

9780415883252: Writing for the Web: Composing, Coding, and Constructing Web Sites

Featured Edition

ISBN 10:  0415883253 ISBN 13:  9780415883252
Publisher: Routledge, 2013
Hardcover