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Synopsis
Homo Economics is the first honest account of the tense relationship between gay people and the economy. This groundbreaking collection brings together a variety of voices from the worlds of journalism, activism, academia, the arts, and public policy to address issues including the recent economic history of the gay community, the community's response to its changing economic circumstances, and the risks inherent in a narrow definition of liberation.
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Review
Consumerism has discovered gay liberation: Pride marches now commonly boast sponsorship by corporate entities such as Miller Lite and Absolute Vodka while designers Calvin Klein and Tommy Hilfiger support the gay press with their advertising dollars. What are we to make of this trend? Homo Economics is a collection of 20 essays that analyze the myriad connections between money, consumerism, the market, and gay politics. Progressive in orientation and accessible in its writing, Homo Economics is provocative without being doctrinaire, challenging without being simple- minded. For anyone interested in politics, economics, or history this is an indispensable volume.
About the Author
Amy Gluckman and Betsy Reed are the authors of The Gay Marketing Moment, an expose of myths about gay consumers that appeared in Dollars and Sense, a Boston-based progressive economics magazine. They are both members of the Dollars and Sense editorial collective.
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- PublisherRoutledge
- Publication date1997
- ISBN 10 0415913799
- ISBN 13 9780415913799
- BindingPaperback
- Edition number1
- Number of pages316
- EditorGluckman Amy
- Rating
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