Doing business on the Internet: How the electronic highway is transforming American companies - Softcover

Cronin, Mary J.

 
9780442017705: Doing business on the Internet: How the electronic highway is transforming American companies

Synopsis

The Internet is changing the way America does business. This high-speed, electronic network of networks already connects close to 10 million users in companies, universities, and government agencies around the world. Now Cronin offers the first strategic guide to harnassing the Internet's power to improve overall business performance and productivity.

"synopsis" may belong to another edition of this title.

Review

Put the Internet to work for your business with this guide to the Net for business managers and owners. Doing More Business on the Internet improves your communications with customers by teaching you how to inform people, answer their questions, and respond to suggestions. Author Mary Cronin gathered her information for this book from more than 60 businesses, ranging from America's largest corporations to one-person enterprises. Cronin describes how to establish a global presence, improve customer support and service, identify and explore new markets, and tap into the vast resources of interactive networks to boost productivity and encourage innovation within your organization.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780442020477: Doing More Business on the Internet

Featured Edition

ISBN 10:  0442020473 ISBN 13:  9780442020477
Publisher: Van Nostrand Reinhold, 1995
Softcover