The woman who made self-presentation an art shows how to use professional presence to stand out, fit in and move ahead. Covers the empowering pause, posture, gestures, and more.
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You may have superior judgment. You may have great ideas. You may have years of excellent education and the degrees to prove it. But if your "professional presence" - your individual style and comportment - does not make a positive impact on your peers, you may never really succeed in your field. Now D. A. Benton, the woman who has made self-presentation an art and a science, offers everyone the guidelines and techniques previously available only through her seminars, as well as insights from the more than one hundred business leaders she interviewed especially for this book. In Lions Don't Need to Roar, she reveals these and other secrets of a vital first impression: the empowering pause when you enter a room; the right grip as you shake hands; the friendly, confident, personal, yet proper way to make physical contact; the posture to assume when you listen; the gestures to use - and which ones to avoid; plus ways to use your voice to your best advantage. Then Benton takes you beyond the initial impression into the art of relating. She shows you how to fit in and interact well with associates, superiors, subordinates, and clients, when you join an organization. She tells you how to break through official business roles to strike a personal chord: how to use anecdotes to invite warm responses, how to use humor, and how to develop bonds by asking questions - and favors. She offers scores of quotes from prominent CEOs and other business leaders, who offer extra advice and encouragement, as well as real-life examples of her methods at work. Finally, she teaches you how to use your "guts" and "smarts" to get ahead, how to capitalize on lucky breaks, and how to function when you finally reachthat topmost rung. A long-awaited guide that fills a crucial need, Lions Don't Need to Roar is the only book dedicated to helping you master, in detail, the particularly subtle art of professional presentation, as well as the personal and interpersonal attitudes and skills that top leaders share. It has useful, essential information for every business person who wants to stand out, fit in, and move ahead.
As in society at large, reflecting the priority of packaging over content or performance, the emphasis of this guide to business success by Benton, who heads a consulting firm, is on how to create and maintain a favorable impression. Starting with appearance, eye contact, posture and other body language designed to develop "professional presence," the author stresses the need to establish good personal relations. The book is larded with advice and philosophy of CEOs and lists of do's and don'ts (when not to smile, etc.), skills and attitudes needed to emulate leaders. Benton even proffers suggestions on how to behave while being fired. An appendix serves as a convenient capsule of all preceding advice. BOMC, QPB and Fortune Book Club alternates.
Copyright 1992 Reed Business Information, Inc.
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