The man considered the "The World's Greatest Salesman" by the Guinness Book of World Records offers an illuminating guide for success that includes his own secrets, profiles major business leaders, and outlines specific steps for getting to the top. Tour.
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Master-seller Girard, author of How to Sell Anything to Anybody (1981), adapts his selling tips to a strategy for getting ahead in business or in one's career. Arguing that success is simply a matter of selling oneself, he emphasizes motivation, visualization, goal setting, and risk taking. Girard peppers his own advice with that of dozens of others who have made it "to the top," such as the public relations agents of African American superstar Terrie Williams, Amway founder Richard DeVos, restaurateur Win Schuler, and actress-singer turned travel impresario Kaye Britton. He makes it all sound so easy and straightforward, which is, of course, the point of books like this and the reason many will want to read this one. David Rouse
Sales wizard Girard offers tips for success culled from both his own experience and that of other businesspeople.
Copyright 1996 Reed Business Information, Inc.
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