As the millennium approaches, so do many new business opportunities. This practical and fascinating survival guide for the future throws a spotlight on today's hidden trends and reveals how they will shape the events of tomorrow.
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Trends 2000 throws a spotlight on today's hidden, influential trends and reveals how they shape the events of tomorrow. Through both handy "trendposts" for quick reference and illuminating, detailed trend analyses, you get a preview of the drastically different Global Age to come. Now you can get ready for: "clean" food - they're more than organic, they hold the key to healthy living, and they'll be big business in the New Millennium; right livelihood - forced by downsizing and cutbacks into self-employment, millions will suddenly find themselves able to tap into their own creative resources and find lasting satisfaction and joy in work; compassionate capitalism - progressive corporations will promote social responsibility in business; manufacturers will produce genuine quality-of-life items without plundering the earth in the process; and the Renaissance - the Global Age will usher in a new, widespread sense of the sacred; new family, government, and religious values to replace the outworn institutions of the Industrial Age; and a period of rich intellectual artistic achievement. From the battle for the environment to the search for spiritual meaning, from the surprising prognosis for the American family to the volatile future of struggling nations, Trends 2000 is your essential companion to the 21st century, an invaluable guide to entering the Global Age with confidence, purpose, and success.
Gerald Celente is the founder of the acclaimed Trends Research Institute.
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