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Synopsis
Bestselling authors Kenneth Blanchard and Norman Vincent Peale, also the number one inspirational author in the country, remind managers that you don't have to cheat to win. With no-nonsense advice on developing a clear and definite sense of purpose, as well as a unique ethics check list, discover again why integrity pays.
"Inspiring and practical. I recommend it."
Tom Peters
Coauthor of IN SEARCH OF EXCELLENCE
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About the Author
Dr. Norman Vincent Peale was one of America's most influential spiratual leaders, from the publication of The Power of Positive Thinking in 1952 until his death in 1993. A personal adviser to Presidents Eisenhower and Nixon, he also inspired millions with more than forty books, as well as radio and television broadcasts.
From Publishers Weekly
Addressing moral dilemmas in a time of influence peddling, insider trading and city-hall scandals, Blanchard (The One Minute Manager) and Peale (The Power of Positive Thinking) offer guidance in the form of a parable: a sales manager being pressed for results interviews a hot job candidate who promises that, if hired, he will disclose trade secrets of his former employer, a competitor. The sales manager agonizes over the ethics of the situation and seeks counsel with friends as well as a consultant who gradually puts things right with the help of an "ethics check" and "five principles of ethical power." The manager goes on to discover how company honesty and good feeling can be developed, with ensuing business success and profitability. The authors have produced a quick, inspirational read, with encouragement for those whose principles are at risk in business.
Copyright 1988 Reed Business Information, Inc.
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- PublisherFawcett
- Publication date1989
- ISBN 10 0449217655
- ISBN 13 9780449217658
- BindingMass Market Paperback
- Rating
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