A compelling and compassionate work that never fails to stimulate. After the Ball is required reading for straights interested in understanding a minority that comprises 10% of the population and for gays who ar learning that the revolution is far from over.
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To overcome Americans' deep-rooted aversion to gay men and women, psychologist Kirk and ad man Madsen propose a massive media campaign designed to correct stereotypes and neutralize anti-gay prejudice. PW termed this "a punchy call to arms, Madison Avenue style." Illustrated.
Copyright 1990 Reed Business Information, Inc.
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Book Description Plume, 1990. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P110452264987
Book Description Plume, 1990. Paperback. Book Condition: New. Brand New!. Bookseller Inventory # VIB0452264987
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