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Synopsis
"In the fall of 1925, young Allan Odell conceived the idea of using consecutive signs along the roadside. . . . In 1963 the last signs were taken down, ending the most famous outdoor advertising venture ever.”—1977 Minnesota Almanac
The whole story is in this book, plus all the jingles used. The signs are gone now, except for one set on permanent display at The Smithsonian. You can have them all, always, in your own library with this book.
“Rowsome’s volume indexes each of the 600 jingles . . . and as you down the list, preferably reading aloud, it might evoke visions of 1940 Chevies, roadside diners, signs that said EATS. . . . Why were the Burma-Shave jingles so universally loved? Because they were light-hearted and humorous in hard times and war times.”—Bov Swift, Knight News Service
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About the Author
Frank Rowsome, Jr., was an American writer and editor who worked for Popular Science magazine and a respected chronicler of advertising in the 20th century. He is the author of Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles, They Laughed When I Sat Down, and Trolley Car Treasury: A Century of American Streetcars.
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- PublisherPlume
- Publication date1979
- ISBN 10 0452267625
- ISBN 13 9780452267626
- BindingPaperback
- Number of pages128
- Rating
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Verse by the Side of the Road
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Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles
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Condition: Acceptable. This item is in overall acceptable condition. Covers and dust jackets are intact but may have heavy wear including creases, bends, edge wear, curled corners or minor tears as well as stickers or sticker-residue. Pages are intact but may have minor curls, bends or moderate to considerable highlighting/ writing. Binding is intact; however, spine may have heavy wear. Digital codes may not be included and have not been tested to be redeemable and/or active. A well-read copy overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you!. Seller Inventory # 466U1D00152U
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Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles
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Plume (edition Reissue), 1979
ISBN 10: 0452267625
ISBN 13: 9780452267626
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Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles
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Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles
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Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles
Published by
Penguin Publishing Group, 1979
ISBN 10: 0452267625
ISBN 13: 9780452267626
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Verse by the Side of the Road: The Story of the Burma-Shave Signs and Jingles
Published by
Penguin Publishing Group, 1979
ISBN 10: 0452267625
ISBN 13: 9780452267626
Used
Paperback
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