Fine Chemicals: The Industry and the Business - Hardcover

Pollak, Peter

Hardcover

ISBN 10: 0470050756 ISBN 13: 9780470050750

Publisher: Wiley-Interscience, 2007

Synopsis

This book is a comprehensive reference on one of the most exciting and challenging segments of the modern chemical industry. It comprises descriptions of the leading fine chemical companies, the products, markets and technologies on a global basis. It serves also as a guide for developing and succeeding in the $60 billion fine chemicals business, which is usually lumped into the chemical or pharmaceutical industry.

About this title

From the Back Cover:

An in-depth view of the fine chemicals industry—the products, the markets, the technology, and the key players

Get an insider's unique perspective on the fine chemicals industry, from both a technological and a commercial viewpoint. Employees, suppliers, consumers, investors, students and educators, media representatives, public officials, and anyone else with an interest in fine chemicals will find valuable information and concrete examples to help explain the intricacies of the industry. Author Dr. Peter Pollak, one of the foremost authorities in the field, examines not only where the industry is now, but also where it is heading.

This reference is divided into three parts:

• Part One: The Industry, introduces the technologies underlying the fine chemicals industry and the range of products and services it offers. You will learn about the different types of manufacturers and their plants and facilities. The author also explains the role of research and development and the challenges facing management.

• Part Two: The Business, explores the key markets for fine chemicals, such as the pharmaceutical, agrochemical, and animal health industries, and the relevant marketing strategies. You will discover the ins and outs of pricing, distribution channels, intellectual property rights, account management, and promotion.

• Part Three: Outlook, examines trends, including globalization and outsourcing, and forecasts future growth and development by industry segment. The author concludes with a discussion of the prerequisites for success in this field.

If you want a thorough understanding of the fine chemicals industry––the technology, the business, and the future––this book's insight is unprecedented.

About the Author:

Peter Pollak, PhD, is a consultant for the fine chemicals industry. He worked for Lonza in Switzerland and the United States for more than thirty years, in positions including senior vice president and general manager of fine chemicals. He is internationally recognized as a pioneer in the development of the modern pharmaceutical fine chemicals industry.

About this edition

• Publisher: Wiley-Interscience
• Publication date: 2007
• ISBN 10: 0470050756
• ISBN 13: 9780470050750
• Binding: Hardcover
• Edition number: 1
• Number of pages: 256