Filled with pragmatic insights, proactive strategies, and best practices, The New CFO Financial Leadership Manual, Second Edition is destined to become your essential desktop companion. This thorough guidebook is essential reading for the CFO requiring an overview of strategies, measurement and control systems, financial analysis tools, funding sources, and management improvement tips.
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Today's Chief Financial Officer is faced with responsibilities that have become as diverse and dynamic as they are important. In addition to the management of day-to-day financial activities and the implementation of a long-term fiscal strategy, the CFO must also keep abreast of up-and-coming key issues such as electronic commerce, shared services, and outsourcing. These duties require both a thoughtful consideration of the changing nature of this job, as well as a reliable step-by-step guide to the nuts and bolts. Now in a Second Edition, The New CFO Financial Leadership Manual is the blueprint for the next millennium, filled with the best practices to help CFOs improve efficiency, mitigate risks, and keep their organizations competitive.
Covering essential topics such as what to do in the first days on the job to deciding which products, if any, to eliminate, this valuable handbook equips CFOs with a comprehensive overview of their place in the corporation and straightforward advice on handling strategic decisions related to a variety of financial, tax, and information technology issues.
The Second Edition is thoroughly updated and includes:
Brimming with tools, including an itemized list of the key tasks that a new CFO should complete when first entering the position, a checklist of 100 performance measures, and a detailed discussion of employee compensation plans, The New CFO Financial Leadership Manual is a handy desk reference that CFOs, controllers, and treasurers will return to time and again.
Praise for the First Edition of The New CFO Financial Leadership Manual
"Steve Bragg has done it again! This manual shows what a CFO needs to do to truly add value. It should be mandatory reading for all CFOs who want to play a strategic role in their organizations."
—Janice M. Roehl-Anderson, Partner Deloitte Consulting LLP
"This timely guide will help CFOs master the right thinking and management skills. An effective tool for navigating today's corporate financial waters."
—Clint Davies, Principal Berry, Dunn, McNeil & Parker
"An excellent reference book and good reading besides. This book is a how-to for new and experienced CFOs. It is one place for new CFOs to get information on how to start in their job as well as functioning as a continuing reference on many issues—such as personnel, accounting and reporting, banking, credit, taxes, and so on."
—Gail W. Sevier, CPA Member/Manager of Marrs, Sevier & Company LLC
"What are my specific responsibilities? How do I increase the company's return on assets?"
How can today's CFOs make crucial decisions in today's increasingly competitive, fast-paced, and volatile environment? The answers are found in the Second Edition of The New CFO Financial Leadership Manual. This thorough guidebook is essential reading for the CFO requiring an overview of strategies, measurement and control systems, financial analysis tools, funding sources, and management improvement tips. Filled with pragmatic insights, proactive strategies, and best practices, The New CFO Financial Leadership Manual, Second Edition is destined to become every CFO's essential desktop companion.
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