The Equation: Applying the 4 Indisputable Components of Business Success - Hardcover

Tyree, Omar

Hardcover

ISBN 10: 047034380X ISBN 13: 9780470343807

Publisher: John Wiley & Sons Inc, 2008

Synopsis

More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their productivity by creating a corporate culture driven by passion and zeal, as art is. The book will help entrepreneurs rethink how they manage their art form and help businesses accelerate their productivity by transforming corporate culture to be driven by passion and zeal, as art is. The Equation (L/A*S=B) reveals a foolproof blueprint for business and life. Readers will learn that, first you have to love what you do (L) and become a highly-skilled artist at it (A), while developing promotional and marketing tools to gather public and professional support (S), which ultimately leads to big business (B).

About this title

About the Author

Omar Tyree is a New York Times bestselling author, entrepreneur, journalist, screenwriter, and public speaker. A renowned business figure, he has published seventeen books, and his articles have been published in the Washington Post, Essence, Upscale, and the Washington Times.

From the Back Cover

Far more than just another business success book, The Equation gives you the tools you need to reach your full potential, no matter what you do. Combining the four vital components of success in the right amounts is the key to doing what you love and loving what you do. For a better life?at home, at work, and everywhere else?Omar Tyree's The Equation has the answer.

"I knew Omar Tyree could write fabulously entertaining novels.?Now I know he can teach and inspire as well.?Make room at the table of success, because countless readers will pull up a well-deserved chair after reading The Equation.?Omar believes it's possible for all sorts of folks to find their passion and succeed at their business dream. I love how he shares his own journey of creating the opportunity he was looking for.?Even better, he passes along all that he learned, so that we can go for our dreams, too.?I have a good feeling that today's readers of this book are tomorrow's inspirational stories."?
?DARYN KAGAN, former CNN anchor, creator of the inspirational news Web site DarynKagan.com, and author of What's Possible!: 50 True Stories of People Who Dared to Dream They Could Make a Difference

"Omar Tyree's fiction work covered intricate portrayals of life?and now The Equation translates into a compelling road map for bringing innovation and increased employee morale to any corporation.?The Equation is a game-changer for any business looking to grow."
?ARTHUR WYLIE, self-made millionaire and CEO of Arthur Wylie Enterprises

From the Inside Flap

When people used to ask young Omar Tyree what he did for a living, and he answered that he was a writer, they'd come up with a second question: "Do you have another day job?" They couldn't imagine that, by his mid-twenties, this ambitious young man had written three novels, founded his own publishing company, and signed a two-book, six-figure deal with one of America's major publishing houses. Nobody asks him that second question anymore.

In The Equation, Mr. Tyree shares his uniquely American business story and reveals the secret of his successand yours! More than just another business self-help book, this make-it-big guide presents a groundbreaking formula that explains how all businesses require the same four components to be successful. No matter what profession, enterprise, or industry you're in or at what level, it helps you rethink the way you manage your work and life and accelerate your productivity by approaching business with the same sort of passion and zeal that artists put into their creations. It also helps you understand how to apply the four components of Love, Art, Support, and Business to whatever you do.

You'll learn everything you need to know about the equation, L/A*S=B. You'll find out how to focus your attention on the thing you love to do (L), use your effort, energy, and hard work to become a highly skilled artist (A), develop promotional and marketing tools that enable you to gather public and professional support (S), and combine all of these factors to create business (B). He helps you understand the theory of The Equation, how it works, and how to use it to improve your personal career and build a better, more successful business.

He also helps you find out how to recognize and nurture the five elements that underlie each of the four main factorslove, art, support, and businessthrough case studies of highly successful people who have used these elements to make their own dreams come true. You'll see how Mary Kay made the most out of loving her work; how Ralph Lauren turned his passion for design into a brand of clothing excellence; how Subway turned a success story of one of its customers to create authentic support from its consumers; and how Magic Johnson created a hugely successful empire by investing in his own ideas when no one else would.

You don't have to be a math genius to understand The Equation. Just follow the step-by-step guidance you'll find in this groundbreaking guide, and your success will tell you everything you need to know.

Edition details

• Publisher: John Wiley & Sons Inc
• Publication date: 2008
• ISBN 10: 047034380X
• ISBN 13: 9780470343807
• Binding: Hardcover
• Language: English
• Edition number: 1
• Number of pages: 212