Duck and Recover: The Embattled Business Owner's Guide to Survival and Growth - Hardcover

Little, Steven S.

Hardcover

ISBN 10: 0470504900 ISBN 13: 9780470504901

Publisher: Wiley, 2009

Synopsis

Business growth expert Steven S. Little gives you the real-world strategies you need to navigate your business through economic uncertainty

If you're a business owner or leader, you're no doubt feeling inundated on all sides by the gathering forces of this financial downturn—shrinking revenues, tightening resources, anxious workers, plunging profits. When economic storms hit, it's the clear-minded and action-oriented leader that ultimately guides their business to success. In order to position your business for the growth opportunities ahead, it is imperative for you to address your most critical issues now.

Duck and (re)Cover is the ultimate business owner's guide to prevailing and prospering through tough economic times. It questions much of the "conventional wisdom" we all hear about recessions and instead offers an irreverently common-sense approach to survival and growth in the midst of economic uncertainty. This book focuses on the most significant challenges and opportunities facing embattled businesses today.

• Recommends specific, and effective strategies for keeping your business up and running, even if the economy continues to stall
• Includes a wealth of been-there-done-that advice that will help you clear your own path to sustainable, profitable growth
• Written by Steven S. Little, former president of three fast-growth companies and author of The Seven Irrefutable Rules of Small Business Growth

Now is not the time for timidity. Instead, make the bold moves recommend here to not only weather the storm but to chart a course for your ultimate destination.

About this title

From the Inside Flap

If you own a business or lead an organization of any kind, you're no doubt feeling threatened on all sides by the gathering forces of this financial downturn—shrinking revenues, tightening resources, anxious workers, plunging profits. When economic storms hit, it's the clear-minded and action-oriented leader that ultimately guides a business to success. In order to position your business for the growth opportunities ahead, it is imperative for you to address your most critical issues now.

Duck and (re)Cover is the ultimate guide to prevailing and prospering through tough economic times. It questions much of the conventional wisdom we all hear about recessions and instead offers an irreverently common-sense approach to survival and growth in the midst of economic uncertainty. You don't need philosophical suggestions about maintaining a positive attitude or "thinking like a winner." What you need is real-world, practical solutions for what you can do today to make sure your business is growing profitably tomorrow.

Here, you'll find actionable advice on the most significant challenges and opportunities facing embattled businesses today. Divided into two distinct sections, the book covers both essential survival strategies and your best growth opportunities. You'll learn how to improve your cash flow, cut costs through greater efficiencies, and improve profits by examining your pricing strategies.

Once you conquer your most immediate challenges, you'll be in a better position to seize the opportunities created by unprecedented change. This one-of-a-kind business survival and growth guide shows you how with innovative concepts such as filling market vacuums, creating profitable new partnerships, and implementing powerful new tools.

Now is not the time for the timid. Instead, make the bold moves recommended here to not only weather the storm, but to chart a course for your ultimate destination.

From the Back Cover

How Your Business Can Survive and Prosper in an Uncertain Economy

Inside, business growth expert Steven S. Little focuses on an embattled business leader's most immediate challenges and the most attractive opportunities. Short on theory and filled with practical, no-nonsense advice, Duck and (re)Cover delivers:

• STARK NEW REALITIES
  
• CREATIVE CASH CONTROLS
  
• PROACTIVE PLANNING TECHNIQUES
  
• EFFICIENT MARKETING STRATEGIES
  
• POTENTIAL UNTAPPED OPPORTUNITIES
  
• PROVEN GROWTH INITIATIVES

PRAISE FOR STEVEN S. LITTLE'S The 7 Irrefutable Rules of Small Business Growth

"This is a readable, sometimes funny, and always wise book. It's valuable both to small business owners and to the chambers and other organizations that serve small business."
—MICK FLEMING, President and CEO, American Chamber of Commerce Executives

"Steve goes straight to the heart of what makes business work and packs practical how-to's from start to finish. More than just an engaging read, this book delivers the goods on how to create and sustain a winning small business."
—JOE CALLOWAY, bestselling author of Becoming a Category of One, Indispensable, and Work Like You're Showing Off

Edition details

• Publisher: Wiley
• Publication date: 2009
• ISBN 10: 0470504900
• ISBN 13: 9780470504901
• Binding: Hardcover
• Language: English
• Edition number: 1
• Number of pages: 224