Twitter For Dummies - Softcover

Laura Fitton; Michael E. Gruen; Leslie Poston

Softcover

ISBN 10: 0470768797 ISBN 13: 9780470768792

Publisher: Wiley Publishing, 2010

Synopsis

A fully updated guide to the how and why of using Twitter

The fastest-growing social network utility sports new features, and they’re all covered in this how-to guide from a leading Twitter marketing consultant. Nearly 20 million people are tweeting on Twitter, and this book shows you how to join them and why you should. You’ll learn the nuts and bolts of using Twitter, how to make good connections, and how it can benefit your life and your business.

• Twitter is the fastest-growing of the social networking tools; this book gets you up to speed on the basics as well as how Twitter can enrich your life and boost your business
• Explains how to sign up, find friends and people you want to follow, make the most of shortcuts, use popular Twitter tools, and Twitter on the go
• Discusses how Twitter can be used for business, fundraising, and maintaining contact with people who share common goals

With complete information about all the latest Twitter enhancements, Twitter For Dummies, 2 Edition will help you get the most from this popular social networking tool.

About this title

From the Back Cover

Enter the fun, productive, supportive, and powerful world of Twitter!

What do you have to tell the world in 140 characters? With this guide, you'll figure out what to say as you use Twitter to enrich your life and your business. It walks you through all the opportunities available with this social networking tool. You'll quickly gain a strong understanding of the Twitter landscape and begin tweeting like a pro.

• Get down to the basics — figure out how to find your friends, invite them to Twitter, and start communicating with them in public and in private

• Follow and be followed — determine how to search for thesorts of people you want to follow and how you can startcommunicating with them in a way that makes sense

• Put Twitter into high gear — learn all the ways that you can interact with the Twitter interface, from desktop clients tomobile phone tricks to shorthand commands

• Cultivate your presence — explore the different ways in which people, businesses, not-for-profits, and other organizations can use Twitter

• Make it work — take advantage of the many resources that are useful in getting Twitter to work best for you

Open the book and find:

• How to sign up, pick a name, and invite contacts

• Tips for sending private messages

• Steps for building a company relationship

• Tricks of the Twitter gurus

• Ways to share your tweets through social networking

• All about staying on the cutting edge of Twitter

• Techniques for finding your tweet voice

• How to connect with people and make new friends

Learn to:

• Sign up, navigate the interface, and make connections

• Make your tweets unique

• Use the latest shortcuts and tools

• Promote your business or cause with Twitter

About the Author

Laura Fitton is founder of oneforty.com, a portal for Twitter services, and a top independent Twitter advisor.

Michael E. Gruen assists startup companies to get off the ground with the help of cutting-edge technologies.

Leslie Poston is founder of Uptown Uncorked, a firm offering training and consulting on social media marketing.

About this edition

• Publisher: Wiley Publishing
• Publication date: 2010
• ISBN 10: 0470768797
• ISBN 13: 9780470768792
• Binding: Paperback
• Edition number: 2
• Number of pages: 312