Items related to The Total Business Plan: How to Write, Rewrite, and...
"...gives you all the information, tools, techniques, and money sources you need to create and present a winning plan." —Business Opportunities Journal
"...should provide valuable assistance to any serious entrepreneur faced with writing and adapting a business plan in order to secure financing." —International Small Business Journal
Whether you're starting up or growing your small business, a business plan is one tool you don't want to be without. While it gives you a clear sense of direction and a solid framework for guiding and evaluating your progress, it also carries a lot of weight with potential lenders and investors. Now this book shows you how to create a polished, professional plan for your business without paying a small fortune in professional fees. The revised and expanded Second Edition of Patrick O'Hara's celebrated guide:
- Takes you step-by-step through the whole planning process—from concept, market planning, strategizing, research sources, and pricing, to writing, rewriting, and revising
- Tells you exactly what your plan should include, in what format, and what to emphasize for different audiences
- Shows you how to modify and tailor your plan using spreadsheet analysis, databases, and computer graphics
- Walks you through the writing, rewriting, and revision of three actual business plans for three very different types of businesses
- Offers expert advice on where to find financing and how to evaluate sources
- Comes complete with a Lotus-based program you can customize for developing cash-flow projections, financial statements, and more
"synopsis" may belong to another edition of this title.
About the Author:
PATRICK D. O'HARA, PhD, is founder of O-TEK Enterprises, a consulting firm based in Fremont, California. His other books published by Wiley include The Total Marketing and Sales Plan (book/disk set) and SBA Loans: A Step-by-Step Guide, Second Edition.
"About this title" may belong to another edition of this title.
- PublisherWiley
- Publication date1995
- ISBN 10 0471078298
- ISBN 13 9780471078296
- BindingPaperback
- Edition number2
- Number of pages320
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