The author gives you the knowledge you need to excel at all types of business communication. He shows that all successful business communication, whether a speech from a podium or a face-to-face conversation, stems from the same basic principles. By using his Five Keys to Successful Communication anyone can unlock the potential to become a great communicator in any medium.
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NIDO R. QUBEIN, chairman of an international consulting firm, Creative Services, Inc., based in High Point, North Carolina, is a recipient of the highest awards given to professional speakers, including the Cavett, the "Oscar" of professional speaking, and the Council of Peers Award of Excellence. He serves on a dozen corporate and university boards.
Is Your Message Getting Through?
"Nido Qubein is living testimony to the greatness you can achieve in the communication business." -- The New Yorker
"This is a tremendous resource book! Clear, concise, and complete. You'll benefit greatly from reading it, learning from it, and applying it in your life. A treasure." -- Casey Kasem
"Not only does Nido Qubein electrify audiences but, with this book, he helps each one of us to become a more effective communicator." -- Ronald D. Glosser, President and CEO Hershey Trust Company
"This book is truly outstanding! It is the best book ever written on how to be a more powerful, influential communicator--in every situation!" -- Brian Tracy, Chairman Brian Tracy International
"Nido Qubein is acknowledged all over the world as a master communicator. Should anyone need additional proof of his skill, it will be found in this book." -- Richard Janeway, M.D. Dean, Bowman Gray School of Medicine, Wake Forest University
"This book is a masterpiece on how to help people grow through effective communication." -- David R. Mercer National Executive Director, YMCA of the USA
Is Your Message Getting Through?
Nido Qubein is living testimony to the greatness you can achieve in the communication business. -- The New Yorker This is a tremendous resource book! Clear, concise, and complete. You'll benefit greatly from reading it, learning from it, and applying it in your life. A treasure. -- Casey Kasem Not only does Nido Qubein electrify audiences but, with this book, he helps each one of us to become a more effective communicator. -- Ronald D. Glosser, President and CEO Hershey Trust Company This book is truly outstanding! It is the best book ever written on how to be a more powerful, influential communicator--in every situation! -- Brian Tracy, Chairman Brian Tracy International Nido Qubein is acknowledged all over the world as a master communicator. Should anyone need additional proof of his skill, it will be found in this book. -- Richard Janeway, M.D. Dean, Bowman Gray School of Medicine, Wake Forest University This book is a masterpiece on how to help people grow through effective communication. -- David R. Mercer National Executive Director, YMCA of the USABusiness consultant Qubein has penned an invaluable resource for all those who must communicate on the job. As with most good communication books, the focus here is heavily slanted to audience, purpose, and tailoring the communicator's message for both. Whether communicating on the phone, in a speech, or on the page, words are the building blocks, and Qubein stresses the importance of using simple, direct language to connect with an audience. He also discusses the emotional value of words, and how to use this quality to advantage. The section on writing covers everything from employee handbooks to interoffice memos. Chapters on speaking to groups and individuals illustrate the uses and misuses of body language. Also included are helpful chapters on recognizing and avoiding sexist language, plus effective methods for holding meetings. Accessible and clearly written, this book should be instantly helpful for executives, managers, and support staff. Brian McCombie
Qubein (Get the Best from Yourself, Berkley, 1986) is well qualified to write a book on communication. He came to the United States as a young man unable to speak English and went on to learn it and become president of the National Speaker's Association, provide training seminars for many large companies, and write six books on communication and success. His latest book (based on his best-selling audiocassette), which emphasizes business communication, is for anyone who wants to become a better communicator. He covers verbal and nonverbal communication as well as effective ways to communicate in different media. Like Zig Zigler and Peter Lowe, Qubein inspires listeners and readers to greater success with enthusiasm and energy. Recommended for public libraries.?Lisa J. Cihlar, Winfield P.L., Ill.
Copyright 1996 Reed Business Information, Inc.
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