Items related to Management Mistakes and Successes
Synopsis
This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making.
* Covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
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From the Publisher
Offering insights into the art of managerial decision making, this effective instructional tool presents contrasting cases of management errors and triumphs so that students can learn by comparing the unsuccessful with the successful. Newly formatted, this up-to-the-minute edition contains 10 new cases, several with situations still evolving. Includes additional pedagogical features: updated Information and Issue Boxes, hands-on exercises, discussion questions, and Team Debate exercises.
From the Back Cover
Learn how to strategize like a top-notch manager!
Even the biggest names in business make management mistakes, and sometimes with enormous consequences. But now you can learn from their blunders, examine how they respond to adversity, and uncover the secrets of their successes.
In this Eighth Edition of his best-selling casebook, Robert Hartley has once again compiled a collection of play-by-play analyses of the actual decisions and practices that led to major management setbacks, comebacks, crises, and triumphs at top corporations. These real-life war stories are packed with practical tips and insider insights that will serve you throughout your career.
Fully revised and updated, this Eighth Edition features 5 exciting new cases, including:
- Newell Rubbermaid: A Sour Acquisition
- Philip Morris (now Altria) Changes an Enduring Strategy
- Dell Computer: Rising to Dominate the PC Market
- Boeing Loses Industry Dominance to Airbus
- Hewlett-Packard's Merger with Compaq Computer: A Model of Success?
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- PublisherWiley
- Publication date2002
- ISBN 10 0471203688
- ISBN 13 9780471203681
- BindingPaperback
- Number of pages384
- Rating
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Management Mistakes and Successes
Published by
Wiley & Sons, Incorporated, John, 2002
ISBN 10: 0471203688
ISBN 13: 9780471203681
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Management Mistakes and Successes
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Management Mistakes and Successes
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Management Mistakes and Successes
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Paperback. Condition: USED_VERYGOOD. Management Mistakes and Successes This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780471203681
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Management Mistakes and Successes
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Management Mistakes and Successes
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Management Mistakes and Successes (7th Edn)
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Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: seventh ] Publisher: Wiley Pub Date: 6/15/2002 Binding: Paperback Pages: 384 seventh edition. Seller Inventory # 6786535
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