Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition

Hardcover

ISBN 10: 0471391905 ISBN 13: 9780471391906

Publisher: Wiley, 2002

Emphasizes building the most appropriate model possible from the available data.
* Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management.
* A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter.
* Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.

From the Publisher:

The authors set out to take mathematical modeling a couple of steps further by emphasizing the decision making process and the communication of results. They approach each topic via a narrative of a business situation and illustrate the model building process, taking great care to emphasize the model's assumptions and limitations. Each chapter is then organized around a clearly defined set of pedagogical features designed to guide the student through the management science process.