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Designed to give readers a clear understanding of how experimental psychologists think and introduce them to variety of research methods they use in their attempts to understand behavior. Thoroughly revised to include all the important new developments in research methodologies, and incorporating engaging and relevant examples from recent studies, this book will provide the reader with a thorough grounding in Psychological research methods and practices.
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A readable and engaging experimental psychology text, focusing on experimental methodology and the scientific way of thinking. Provides comprehensive information on current research methods. Specifically, topics include data handling, idea generation, experimentation and research design and methods. Contains early and continued coverage of research ethics as well as several first-hand accounts of research. The appendices describe how to prepare the APA-style research report and how experimental psychologists use statistical analysis for decision-making purposes.From the Back Cover:
A CAREFUL BALANCE OF DETAIL IN A READABLE, ENGAGING STYLE!
HERE'S WHAT YOUR COLLEAGUES HAVE TO SAY ABOUT THE NEW THIRD EDITION:
"The writing style is wonderful! It is clear and engaging, as if he were talking directly to the students... Topics are covered very clearly, with a knack for pointing out the pitfalls in conducting or interpreting research." --Margaret Ruddy, The College of New Jersey
"I like the author's writing style including the level of the content material and its readability. ... I especially liked the Epilogue. I have never seen this type of presentation in any text. I felt it provided the students with a convenient "resting place" after the final chapter of the text,"-- William P. Smotherman, Binghamton University - SUNY
"This is the most complete and coherent synthesis of the most prominent issues in modern research methods. ... The author does a great job summarizing a broad, diversified, and contentious field." -- Brad Smith, University of South Carolina
"Goodwin makes research sound interesting and even fun (a challenge for me and for other instructors of undergraduate students). ... I routinely ask my students to give ratings of the textbook on a 10 point scale, and the average rating given to Goodwin's Second Edition is approximately a 9 .." -- Jason L. Hicks, Louisiana State University
"Coverage is good--some really important things are covered here that I've seen missing in other texts.--Thomas Joiner, Florida State University
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Book Description Wiley, 2004. Condition: New. book. Seller Inventory # M0471450081
Book Description Wiley, 2004. Hardcover. Condition: New. 4. Seller Inventory # DADAX0471450081
Book Description Wiley, 2004. Hardcover. Condition: New. Never used!. Seller Inventory # P110471450081