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Looking beyond the hype of get-rich-quick investment schemes, Biotech Industry: A Global, Economic, and Financing Overview provides CEOs and other upper-level managers with a comprehensive, critical analysis of the biotechnology business from a uniquely Pan-Asia perspective.
With a cutting-edge focus for forward-thinking business leaders, this reliable reference offers a clear vision of the global biotech market through 2010, including which regions and corporations are best positioned to dominate the market.
Through timely coverage, this relevant volume gives readers an appreciation for the unique political and socioeconomic landscape within which academic and entrepreneurial biotechnology laboratories operate. Coverage includes a focus on the financial, technological, and infrastructure-building activities underway (primarily in Asia) that are reminiscent of the infrastructure building in the semiconductor industry.
Because the biotechnology field crosses so many traditional boundaries, successful CEOs and other senior-level corporate executives in the industry need a guide to both business principles and the biology, physics, and information technologies related to their company’s products and services. The global market also demands successful executives be skilled in public relations and managing the press with due respect to social, political, and religious concerns surrounding biotechnology research.
Private and government-sponsored laboratories in Asia are scrambling to develop many of the core technologies that will drive biotechnology developments in the United States, European Union, Australia, and elsewhere. Biotech Industry: A Global, Economic, and Financing Overview offers valuable insight into where this major research is being conducted, where it’s being applied, and where money and intellectual capital are flowing.
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