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Known from its last editions as the "Bible of Forecasting", the third edition of this authoritative text has adopted a new approach-one that is as new as the latest trends in the field: "Explaining the past is not adequate for predicting the future". In other words, accurate forecasting requires more than just the fitting of models to historical data. Inside, readers will find the latest techniques used by managers in business today, discover the importance of forecasting and learn how it's accomplished. And readers will develop the necessary skills to meet the increased demand for thoughtful and realistic forecasts.
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Can You Predict the Future by Looking at the Past? Since accurateforecasting requires more than just inserting historical data intoa model, Forecasting: Methods and Applications, 3/e, adopts amanagerial, business orientation. Integrated throughout this textis the innovative idea that explaining the past is not adequate forpredicting the future. Inside, you will find the latest techniquesused by managers in business today, discover the importance offorecasting and learn how it's accomplished. And you'll develop thenecessary skills to meet the increased demand for thoughtful andrealistic forecasts. New features in the third editioninclude:
* An emphasis placed on the practical uses of forecasting.
* All data sets used in this book are available on theInternet.
* Comprehensive coverage provided on both quantitative andqualitative forecasting techniques.
* Includes many new developments in forecasting methodology andpractice.
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