Items related to Research Methods for Business: A Skill-building Approach
Synopsis
Designed specifically for courses in business research, this textbook covers all areas of business, from management and marketing to accounting and finance. It provides guidance for conducting systematic research and producing sound reports.
"synopsis" may belong to another edition of this title.
From the Back Cover
Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran’ s popular and accessible style of writing, Roger Bougie draws upon his extensive experience in the field to present an up-to-date guide on business research which is ideal for aspiring managers.
The seventh edition has been fully revised and updated to include cutting-edge examples and enriched pedagogical features designed to improve student learning outcomes. There is now an increased emphasis on the relationship between the scientific and the pragmatic approaches to research, while the key concepts are explored and applied to real-life research throughout the book.
This book is accompanied by a companion website at www.wiley.com/college/sekaran which offers:
- Video material developed by the author, giving further explanation on difficult topics
- PowerPoint slides for each chapter
- Additional case studies
- Lecturer test bank including multiple choice, true–false, short answer and essay questions
- Data sets
- Over 250 quiz questions for students’ self-study
About the Author
Uma Sekaran (deceased) was Professor Emerita of Management, Southern Illinois University at Carbondale (SIUC), Illinois, USA.
Dr Roger Bougie is Associate Professor in Business Research Methods, TIAS School for Business and Society (The Netherlands). TIAS is the business school of Tilburg University and Eindhoven University of Technology.
"About this title" may belong to another edition of this title.
- PublisherJohn Wiley and Sons Ltd
- Publication date1992
- ISBN 10 047157371X
- ISBN 13 9780471573715
- BindingPaperback
- LanguageEnglish
- Edition number2
- Number of pages448
- Rating
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Research Methods for Business: A Skill-building Approach
Published by
John Wiley & Sons 09/06/1992, 1992
ISBN 10: 047157371X
ISBN 13: 9780471573715
Used
Softcover
Seller: AwesomeBooks, Wallingford, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780471573715
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Stock Image
Research Methods for Business: A Skill-building Approach
Published by
John Wiley & Sons 09/06/1992, 1992
ISBN 10: 047157371X
ISBN 13: 9780471573715
Used
Softcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780471573715
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RESEARCH METHODS FOR BUSINESS
International EditionSeller: LIBRERIA LEA+, Santiago, RM, Chile
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Blanda. Condition: New. Dust Jacket Condition: Nuevo. No Aplica (illustrator). 2. This Wiley International Edition is part of a continuing program of paperbound textbook especially designed for students and professional people overseas. It is a unabriged reprinting of the original edition, which is also available from your bookseller. 660 gr. Libro. Seller Inventory # 9780471573715LEA1645
Quantity: 1 available