Managing Intellectual Property Rights (Business Practice Library) - Softcover

Lee, Lewis C.; Davidson, Scott J.

 
9780471597285: Managing Intellectual Property Rights (Business Practice Library)

Synopsis

Provides basic information for business managers, engineers, and attorneys to help them understand and protect intellectual property. Explains what intellectual property is and how to recognize when it needs to be protected, or can be for financial benefit; criteria for selecting the most appropriate protection method; and overall management strategies. Annotation copyright Book News, Inc. Portland, Or.

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From the Publisher

Explores all the ins and outs of identifying and capitalizing on intellectual property. Examines the fundamentals: how to identify intellectual property; why it's important; its benefits and values; the legal requirements for each type. Discusses the importance of intellectual property issues and highlights the losses that can result when companies overlook them.

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