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The Expert Executive: Using AI and Expert Systems for Financial Management, Marketing, Production, and Strategy - Hardcover

 
9780471896777: The Expert Executive: Using AI and Expert Systems for Financial Management, Marketing, Production, and Strategy

Synopsis

The Expert Executive explores business applications of artificial intelligence and expert systems so that executives and professionals can understand and use them effectively in their own environments. Written in a practical, non-technical style, it relates artificial intelligence and expert systems to a variety of business tasks, with real-life examples including: how DEC developed an expert system to outmarket IBM and improve its bottom line; how Corning Glass came up with an expert system to control the quality of its products; how American Express uses expert systems to cut down on credit card fraud; and much more.

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  • PublisherJohn Wiley & Sons
  • Publication date1987
  • ISBN 10 0471896772
  • ISBN 13 9780471896777
  • BindingHardcover
  • LanguageEnglish
  • Edition number1
  • Number of pages254

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Hertz, David B.
ISBN 10: 0471896772 ISBN 13: 9780471896777
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Hertz, David Bendel
Published by John Wiley & Sons, 1987
ISBN 10: 0471896772 ISBN 13: 9780471896777
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-E-036-01143

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Hertz, David Bendel
Published by John Wiley & Sons, New York, 1987
ISBN 10: 0471896772 ISBN 13: 9780471896777
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