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Synopsis
Examines the special characteristics that make services and the management of service organizations successful. Provides a comprehensive framework for service oriented businesses that stresses a streamlined service management system, the key components of which are market segment, service concept, service delivery system, image, and culture. Growth strategies and the nature of innovation are analyzed and amply illustrated. The role and principles of good leadership in service organizations form a crucial area of discourse. Topics such as the use of image and culture as management instruments, effective and persuasive communications, and ''high social technology'' are also explored.
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Service Management : Strategy and Leadership in Service Business
Published by
Wiley & Sons, Incorporated, John, 1984
ISBN 10: 0471904031
ISBN 13: 9780471904038
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Hardcover
Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP59231418
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Service Management : Strategy and Leadership in Service Business
Published by
Wiley & Sons, Incorporated, John, 1984
ISBN 10: 0471904031
ISBN 13: 9780471904038
Used
Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP59231418
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Service Management: Strategy and Leadership in the Service Business
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:0471904031. Seller Inventory # 8597206
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Service Management: Strategy and Leadership in the Service Business
Seller: Pigeonhouse Books, Dublin, Dublin, IE, Ireland
Seller rating 4 out of 5 stars
Hardcover/Hardback. Condition: Very Good. Author: Normann, Richard Number Of Pages: 156 Release Date: 04-07-1984 EAN: 9780471904038 Languages: English Binding: Hardcover Item Condition: UsedVeryGood ISBN-13: 9780471904038 ISBN-10: 0471904031. Seller Inventory # 48-A0MT-EZUX
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Service Management: Strategy and Leadership in Service Businesses
Seller: SHIMEDIA, Brooklyn, NY, U.S.A.
Seller rating 4 out of 5 stars
Condition: New. Satisfaction Guaranteed or your money back. Seller Inventory # 0471904031