The excitement of scientific discovery and the practical advice needed to read, conduct, and write up ethical research converge in this easy-to-grasp, student-oriented guide to research concepts and methods in psychology. Completely revised and rewritten, the third edition puts research design into a practical context that teaches students how to use theory. Students learn to think like a research psychologist as they appreciate the relevance of science to psychology and the logic behind the process of research designs. Features: * Organization around four principles - internal validity, external validity, construct validity, and ethics - unifies the chapters and helps students retain what they learn. * Survey methods are treated in a separate chapter (Chapter 13) with the understanding that this is the research method most students will encounter in real life. * Entire chapters are devoted to tasks students often find difficult, such as generating research ideas (Chapter 2) and reading research (Chapter 10). * Chapter 14 on writing proposals and articles includes material on the updated APA style and a model student paper, making it unnecessary to assign a separate APA handbook. * Summary tables are used frequently to reinforce main points. New to this edition: * Shorter chapters allow students to master new material thoroughly before moving to a new concept. * Greater flexibility is built into the design of chapters - by having self-contained modules that can be taught in different orders to suit the instructor. * Revised and reorganized material in every chapter sharpens the focus on critical thinking, including concepts such as reliability and viability, psychological testing, factor analyses, and types of errors. * New chapter 4 focuses on decisions involved in choosing a measure. * Enhanced design of figures and tables makes them an even more valuable learning aid. * Glossary at the end of each chapter organizes terms so students can more easily see how ideas are inter-related. * Information on computerized searches is included as a new appendix. Appendices also include new material on conducting the study and on field experiments.
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After graduating summa cum laude from Washington and Lee University, Mark L. Mitchell received his M.A. and Ph.D. degrees in psychology at The Ohio State University. He has co-authored (with Janina Jolley and Robert O'Shea) WRITING FOR PSYCHOLOGY: A GUIDE FOR STUDENTS. His professional affiliations include the American Psychological Association, Society for the Teaching of Psychology, American Psychological Society, Council of Teachers of Undergraduate Psychology, Phi Kappa Phi, and Phi Beta Kappa. He is currently a Professor at Clarion University, a loyal Buckeye fan, and the proud father of Moriah Mae Mitchell.
Janina M. Jolley graduated with "Great Distinction" from California State University at Dominquez Hills and earned her M.A. and Ph.D. in Psychology from The Ohio State University. She is currently an executive editor of "The Journal of Genetic Psychology" and "Genetic Psychology Monographs" and Professor of Psychology at Clarion University. Her professional affiliations include the Middle-Eastern Honor Association (President 1999 to 2000; Vice-President 1998 to1999), American Psychological Association (Division 2: Teaching of Psychology and Division 20: Adult Development and Aging), American Psychological Society, Council of Teachers of Undergraduate Psychology, The Midwestern Psychological Association, and Phi Kappa Phi. Her hobbies include flying, Civil Air Patrol, biking, and spending time with her family.
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