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An inspiring visual survey of the resurgence of minimalism in contemporary graphic design
Minimalism has informed some of the greatest graphic design in the history of the art form. It gave us the Helvetica font and decluttered web design, and it allowed graphic designers to focus with renewed diligence on the relationship between form and function. Today’s resurgence in minimalist graphic design―as creators move away from the ornate, decorative patterns that have saturated our visual culture for the past decade―calls for a closer look at the movement in its new, contemporary context.Min showcases around 150 outstanding minimalist designers working across a wide range of formats and media―from independent magazines and album cover designs to corporate identity and branding. Three sections―“Reduction,” “Geometry,” and “Production”―define key approaches to minimalism in its visual forms. Each section presents a range of contemporary works, all produced in the past three years. These are accompanied by exclusive interviews with leading practitioners and proponents of minimalist design (Jessica Svendsen, Made Thought, Eric Hu, and others) that offer an in-depth look at their creative processes. Finally, essays tracing the evolution of minimalism in graphic design allow for a useful comparison of the first wave of minimalism in the 1960s to its renascent form today. 500 color illustrations
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About the Author:
Stuart Tolley is an art director and the author of Collector’s Edition: Innovative Packaging and Graphics.
Review:
“In the light of today’s information overkill, a highly inspiring book that helps to clear the air for the “essential.””
- Lurzer's International Archive
- Lurzer's International Archive
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- PublisherThames & Hudson
- Publication date2016
- ISBN 10 0500292191
- ISBN 13 9780500292198
- BindingPaperback
- Number of pages288
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Book Description Paperback. Condition: new. Paperback. MIN explores the resurgence of minimalism in contemporary graphic design. It showcases the elegant, reductive and geometric projects being created by designers who are moving beyond the ornate and pattern-based work that has dominated graphic design for the past decade. The book features 150 minimalist designers working across a wide range of formats and media-from independent magazines and album covers to corporate identities, packaging and branding. Interspersed throughout are essays on the history and context of minimalism in graphic design as well as exclusive interviews with leading contemporary practitioners and proponents of the movement, including Cereal magazine, Erased Tapes Records and the strategic brand and graphic design agency BVD.With more than 400 original photographs of specific projects, each accompanied by a full commentary on the design and production processes involved, MIN shows the creative possibilities that design for print continues to offer in the digital age. It is both an invaluable source of inspiration and a visual reference for all professional and student graphic designers. Explores the current rebirth of simplicity in graphic design. This book showcases around 150 outstanding minimalist designers working across a wide range of formats and media - from independent magazines and album covers to corporate identity and branding. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780500292198
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