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Risk Communication: A Mental Models Approach - Softcover

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9780521002561: Risk Communication: A Mental Models Approach

Synopsis

This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, providing a framework for interdisciplinary collaboration. It is demostrated with varied examples including electromagnetic fields, climate change, radon, and sexually transmitted diseases.

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Book Description

This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, and examples are included from a variety of disciplines.

About the Author

M. Granger Morgan is professor and head of the Department of Engineering and Public Policy, Lord Chair Professor in Engineering, professor in the Department of Electrical and Computer Engineering, and professor in the H. John Heinz III School of Public Policy and Management at Carnegie Mellon University.

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  • PublisherCambridge University Press
  • Publication date2001
  • ISBN 10 0521002567
  • ISBN 13 9780521002561
  • BindingPaperback
  • LanguageEnglish
  • Edition number1
  • Number of pages366
  • Rating
    • 3.24 out of 5 stars
      21 ratings by Goodreads

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