The New Multinationals: Spanish Firms in a Global Context - Hardcover

Guillén, Mauro F.; García-Canal, Esteban

Hardcover

ISBN 10: 0521516145 ISBN 13: 9780521516143

Publisher: Cambridge University Press, 2010

Synopsis

A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies such as Spain, Ireland, Portugal, South Korea or Taiwan, emerging economies like Brazil, Chile, Mexico, China, India or Turkey, developing countries such as Egypt, Indonesia or Thailand, and oil-rich countries like the United Arab Emirates, Nigeria, Russia or Venezuela have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. This disadvantage, however, did not prevent them from expanding around the world. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies of vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents the dimensions of this phenomenon, identifies the key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.

About this title

Book Description:

A new breed of multinational companies is reshaping competition in global industries. Their success lies in their ability to organize, manage, execute, and network. This book documents this phenomenon, identifies key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.

About the Author:

Mauro F. Guillén is the Director of the Joseph H. Lauder Institute at the University of Pennsylvania and holder of the Dr Felix Zandman Endowed Professorship in International Management at the Wharton School. Trained as a sociologist and political economist, he has studied multinational firms and the process of globalization for more than two decades. He is a recipient of best paper awards from both the Academy of Management and the American Sociological Association, and book awards from the Gustavus Myers Center and the Social Science History Association. In 2005 he won the IV Fundación Banco Herrero Prize, awarded annually to the best Spanish social scientist under the age of 40.

Esteban García-Canal is Professor of Management at the University of Oviedo and a member of the Institute of Business and Humanism at the University of Navarra. His research interests center on interorganizational relations, organizational economics, and international management. He is also a consultant in international strategy and has experience in consultancy and executive education in Spain and Latin America. He is a member of the Academy of Management, Strategic Management Society and Academy of International Business.

About this edition

• Publisher: Cambridge University Press
• Publication date: 2010
• ISBN 10: 0521516145
• ISBN 13: 9780521516143
• Binding: Hardcover
• Edition number: 1
• Number of pages: 238