Items related to The Economic Regulation of Broadcasting Markets
New technology is revolutionizing broadcasting markets. As the cost of bandwidth processing and delivery fall, information-intensive services that once bore little economic relationship to each other are now increasingly related as substitutes or complements. Television, newspapers, telecoms and the internet compete ever more fiercely for audience attention. At the same time, digital encoding makes it possible to charge prices for content that had previously been broadcast for free. This is creating new markets where none existed before. How should public policy respond? Will competition lead to better services, higher quality and more consumer choice - or to a proliferation of low-quality channels? Will it lead to dominance of the market by a few powerful media conglomerates? Using the insights of modern microeconomics, this book provides a state-of-the-art analysis of these and other issues by investigating the power of regulation to shape and control broadcasting markets.
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Book Description:
New technology is revolutionizing broadcasting markets. Television, newspapers, telecoms and the internet compete ever more fiercely for audience attention. How should public policy respond? Using the insights of modern microeconomics, this book provides a state-of-the-art analysis of the power of regulation to shape and control broadcasting markets.
About the Author:
Paul Seabright is Professor of Economics at the University of Toulouse.
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- PublisherCambridge University Press
- Publication date2007
- ISBN 10 0521696348
- ISBN 13 9780521696340
- BindingPaperback
- Number of pages370
- EditorSeabright Paul
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Book Description Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. New technology is revolutionizing broadcasting markets. Television, newspapers, telecoms and the internet compete ever more fiercely for audience attention. How should public policy respond? Using the insights of modern microeconomics, this book provides a . Seller Inventory # 594757179
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Book Description Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - New technology is revolutionizing broadcasting markets. As the cost of bandwidth processing and delivery fall, information-intensive services that once bore little economic relationship to each other are now increasingly related as substitutes or complements. Television, newspapers, telecoms and the internet compete ever more fiercely for audience attention. At the same time, digital encoding makes it possible to charge prices for content that had previously been broadcast for free. This is creating new markets where none existed before. How should public policy respond Will competition lead to better services, higher quality and more consumer choice - or to a proliferation of low-quality channels Will it lead to dominance of the market by a few powerful media conglomerates Using the insights of modern microeconomics, this book provides a state-of-the-art analysis of these and other issues by investigating the power of regulation to shape and control broadcasting markets. Seller Inventory # 9780521696340
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