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Synopsis
In this book, Caroline van Eck examines how rhetoric and the arts interacted in early modern Europe. She argues that rhetoric, though originally developed for persuasive speech, has always used the visual as an important means of persuasion, and hence offers a number of strategies and concepts for visual persuasion as well. The book is divided into three major sections - theory, invention, and design. Van Eck analyzes how rhetoric informed artistic practice, theory, and perception in early modern Europe.
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Book Description
In this book, Caroline van Eck examines how rhetoric and the arts interacted in early modern Europe. She argues that rhetoric, though originally developed for persuasive speech, has always used the visual as an important means of persuasion, and hence offers a number of strategies and concepts for visual persuasion as well.
About the Author
Caroline van Eck is Professor of the History and Theory of Architecture at Leiden University in The Netherlands. She has received fellowships from the Samuel H. Kress Foundation and the British Council, and in 2004 was the first art historian to be awarded a prestigious VICI grant from the Dutch Foundation of Scientific Research (NWO). She is the author of Dealing with the Visual: Aesthetics: Art History and Visual Culture and The Concept of Style in Philosophy and the Arts, among other books and articles.
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- PublisherCambridge University Press
- Publication date2007
- ISBN 10 0521844355
- ISBN 13 9780521844352
- BindingHardcover
- LanguageEnglish
- Number of pages240
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Classical Rhetoric and the Visual Arts in Early Modern Europe
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Cambridge University Press, Cambridge, 2007
ISBN 10: 0521844355
ISBN 13: 9780521844352
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Classical Rhetoric and the Visual Arts in Early Modern Europe
Published by
Cambridge University Press, 2007
ISBN 10: 0521844355
ISBN 13: 9780521844352
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Classical Rhetoric and the Visual Arts in Early Modern Europe
Published by
Cambridge University Press, 2007
ISBN 10: 0521844355
ISBN 13: 9780521844352
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Classical Rhetoric and the Visual Arts in Early Modern Europe
Published by
Cambridge University Press, 2007
ISBN 10: 0521844355
ISBN 13: 9780521844352
Used
Hardcover
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