Broadcast/cable programming: Strategies and practices (Wadsworth series in mass communication) - Hardcover
Synopsis
In this revision of the market-leading text, Susan Eastman and Douglas Ferguson, two noted scholars and experts in the area of broadcast programming, provide students with the most accurate and current information on the techniques and strategies used in the programming industry. The text has helped professors teach this course with clear current illustrations and examples, and just right approach of student friendly writing. Comprehensive, accurate and up- to- date, the text covers all aspects of programming for broadcast, cable, radio, and the Web.
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About the Author
Susan Tyler Eastman is a professor in the Department of Telecommunications at Indiana University. She earned her BA from the University of California, her MA from San Francisco State University, and her PhD from Bowling Green State University.
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Broadcast/cable programming: Strategies and practices (Wadsworth series in mass communication)
Seller: Miki Store, San Jose, CA, U.S.A.
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hardcover. Condition: Fair. 3rd. This book has some highlight, underline, writing but still in good condition in general, no lost page, no tear. Seller Inventory # vb-bs29
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Broadcast/cable programming: Strategies and practices (Wadsworth series in mass communication)
Seller: HPB-Red, Dallas, TX, U.S.A.
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Hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_380409392
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Broadcast/Cable Programming: Strategies and Practices (Wadsworth Series in Mass Communication)
Published by
Wadsworth Publishing Company, 1989
ISBN 10: 053409354X
ISBN 13: 9780534093549
Used
Hardcover
Seller: POQUETTE'S BOOKS, DEWITT, MI, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Good. Seller Inventory # mon0000005088
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Broadcast Cable Programming: Strategies & Practices, Third Edition
Published by
Wadsworth Publishing, Belmont, CA, 1989
ISBN 10: 053409354X
ISBN 13: 9780534093549
Used
Hardcover
Seller: fourleafclover books, St. Louis, MO, U.S.A.
Seller rating 5 out of 5 stars
Textbook Binding. Condition: Very Good. VG+ 583 pgs. No marks. Classic Reference. Seller Inventory # 034804
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Broadcast / Cable Programming: Strategies and Practices
Published by
Wadsworth Publishing Company, Belmont, California, 1989
ISBN 10: 053409354X
ISBN 13: 9780534093549
Used
Hardcover
First Edition
Seller: About Books, Henderson, NV, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good condition. NOT a library discard (illustrator). Third edition, First printing. Belmont, California: Wadsworth Publishing Company, 1989. Very Good condition (only light rubbing to the cover). Fine condition internally, but for a 1 sentence highlighted on each of 2 pages only. All other pages are clean and unmarked. 1989. Third edition, revised and updated. Bibliography. Indexes. Bound in the original brown laminated boards, stamped in dark yellow and white. Third edition, First printing. Hardcover. Very Good condition/No dust jacket, as issued. Illus. by NOT a library discard. xiii, 583pp. Great Packaging, Fast Shipping. Seller Inventory # 026628