Rod Plotnik Introduction to Psychology

ISBN 13: 9780534261429

Introduction to Psychology

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9780534261429: Introduction to Psychology
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Plotnik's Fourth Edition captures the excitement of the current research that is going on in the discipline, while still retaining the "classic" studies that are important to careful development of the subject matter. Plotnik adds coverage of new topics such as genetic research, repressed memory syndrome, and many others as well as updating research in every module. Plotnik has revised and updated his text page by page to increase the depth of coverage in key areas - without losing the student focus that made the book work so effectively in its previous edition. Each chapter's opening vignette serves to organize and tie information together as Plotnik moves through major concepts. Each of the module's key topics is covered ina one-, two-, or (very occassionally) four-page spread. By presenting information in these "bite-sized" chunks with fully integrated visuals, Plotnik makes the material more accessible to students and easier to recall.

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About the Author:

Rod Plotnik earned his Ph.D. as a biological psychologist from the University of Florida and a post doctorate at Yale University. Early in his career, he realized the effectiveness of teaching students through visuals to get them excited about the material, a technique he utilizes throughout INTRODUCTION TO PSYCHOLOGY, now in its Tenth Edition (Cengage Learning, 2014).

Review:

"Written by a teacher who has listened to students..."

"This time Plotnik got it right! The book is visually stunning -- with purpose..."

"This is how all future textbooks will be written..."

"The greatest strength of the Fourth Edition is its visual nature; i.e., the illustrations entice students to read for explanations of the visuals. The graphic examples which oopen each module and which are sprinkled liberally throughout the modules 'humanize' the information so that students embark on a journey of discovery as they read the text. Plotnik's text at some times simulates the experience of reading a mystery novel; students will read it to unravel the mysteries of the functioning of human behavior and mental processes."

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