Items related to Management of Electronic Media (with InfoTrac)
MANAGEMENT OF ELECTRONIC MEDIA (WITH INFOTRAC) provides the most accurate and current information on the management techniques used in the electronic media industry. Written clearly and concisely, this textbook covers the most important aspects for future managers in the broadcast, cable, radio and new media (Web) industries.
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About the Author:
Alan B. Albarran is the chair of the Department of Radio, Television and Film, as well as the director of the Center for Spanish Language Media at the University of North Texas in Denton, TX. The author/editor of 12 books and former editor of two scholarly journals, Dr. Albarran is internationally recognized as one of the leading scholars in the field of media management and economics. He has presented workshops and seminars in 20 countries and also consults on the media industries. Dr. Albarran's awards include the Broadcast Education Association's Distinguished Scholar Award (2009) and the Journal of Media Economics Award of Honor (2008). He served as the president of the Broadcast Education Association and the Texas Association of Broadcast Educators.
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- PublisherCengage Learning
- Publication date2005
- ISBN 10 0534563996
- ISBN 13 9780534563998
- BindingPaperback
- Edition number3
- Number of pages333
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Management of Electronic Media (with InfoTrac)
Published by
Cengage Learning
(2005)
ISBN 10: 0534563996
ISBN 13: 9780534563998
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paperback
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Book Description paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_388009356
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Management of Electronic Media (with Infotrac) [With Infotrac]
Published by
Cengage Learning
(2005)
ISBN 10: 0534563996
ISBN 13: 9780534563998
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Paperback
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Book Description Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.22. Seller Inventory # G0534563996I3N00
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Management of Electronic Media (with Infotrac) [With Infotrac]
Published by
Cengage Learning
(2005)
ISBN 10: 0534563996
ISBN 13: 9780534563998
Used
Paperback
Quantity: 1
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Book Description Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 1.22. Seller Inventory # G0534563996I5N00
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Management of Electronic Media, 3rd
Published by
Wadsworth, Belmont, CA
(2005)
ISBN 10: 0534563996
ISBN 13: 9780534563998
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Softcover
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Book Description Softcover. Condition: Very Good. 3rd Edition. Used very good, Text appears clean. Cover and spine have some wear. Book comes with info trac. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; Management; ISBN: 0534563996. ISBN/EAN: 9780534563998. Pictures of this item not already displayed here available upon request. Inventory No: 1561019235. Seller Inventory # 1561019235
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