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Synopsis
In this book, Dr Stone and his colleagues show how the telephone, combined with modern information technology, can become a central component of the modern marketing mix. After explaining the telephone account management (TAM) concept the authors set out its benefits in terms of increased customer satisfaction and selling opportunities. They go on to describe how to plan, set up, staff and run a TAM operation, the text provides full details of the principles and techniques involved. It is illustrated throughout with real-life examples and case studies and includes an extensive set of ready-to-use formats.
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- PublisherGower Pub Co
- Publication date1990
- ISBN 10 0566029030
- ISBN 13 9780566029035
- BindingHardcover
- LanguageEnglish
- Number of pages170
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Telemanage Your Customers: A System for Telephone Account Management
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-U-029-00365
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Telemanage Your Customers: A System for Telephone Account Management
Published by
Gower, Aldershot, Hampshire, 1990
ISBN 10: 0566029030
ISBN 13: 9780566029035
Used
Hardcover
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Seller: PsychoBabel & Skoob Books, Didcot, United Kingdom
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Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. Signature and dedication from author in pen on FEP. Jacket and binding are very well preserved. pages are clean and crisp and printing is tight clean and bright throughout. By Author. Used. Seller Inventory # 175141
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Telemanage Your Customers: System for Telephone Account Management
Seller: Bestsellersuk, Hereford, United Kingdom
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Hardcover. Condition: Good. Bumped , Scratched and torn dust jacket Ex-Library Copy with Usual Markings and wear. No.1 BESTSELLERS - great prices, friendly customer service â" all orders are dispatched next working day. Seller Inventory # mon0000633582
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Telemanage Your Customers: System for Telephone Account Management
Seller: Bestsellersuk, Hereford, United Kingdom
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Hardcover. Condition: Very Good. Minor bumping to edges Slight scratches to dust jacket. No.1 BESTSELLERS - great prices, friendly customer service â" all orders are dispatched next working day. Seller Inventory # mon0000649378
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Telemanage Your Customers: A System for Telephone Account Management
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Hardcover. Condition: Like New. Like New. book. Seller Inventory # ERICA79605660290306
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