Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs - Softcover

Davis, Harold

  • 3.50 out of 5 stars
    34 ratings by Goodreads
 
9780596101084: Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs
Softcover
ISBN 10: 0596101082 ISBN 13: 9780596101084
Publisher: O'Reilly Media, Inc., 2006

Synopsis

Presents strategies for writing a successful Internet advertising campaign using Google AdSense and AdWords.

"synopsis" may belong to another edition of this title.

About the Author

Harold Davis is a strategic technology consultant, hands-on programmer, and author of many well-known books. He's also a popular speaker at trade shows and conventions, giving presentations on topics ranging from digital photography to wireless networking, web services, and programming methodologies. Books include: "Building Research Tools For Google for Dummies" (Wiley), "Learn How to Program Using Any Web Browser" (Apress), "Red Hat Linux 9: Visual QuickPro Guide", and "Visual Basic .NET: Visual QuickStart Guide" (both Peachpit Press). Harold has served as a consultant for investment funds, technology companies, and Fortune 500 corporations. In recent years, he has been VP of Strategic Development at YellowGiant Corporation, a company providing infrastructure for Internet marketing, Chief Technology Officer at a CRM analytics startup, a Technical Director at Vignette Corporation, a leader in customer-centric content management, and a Principal in the enterprise consulting practice at Informix Software.

"About this title" may belong to another edition of this title.

Publisher
O'Reilly Media, Inc.
Publication date
2006
Language
English
ISBN 10 
0596101082
ISBN 13 
9780596101084
Binding
Paperback
Edition number
1
Number of pages
352
Rating
  • 3.50 out of 5 stars
    34 ratings by Goodreads