Mobile Design and Development: Practical concepts and techniques for creating mobile sites and web apps (Animal Guide) - Softcover

Fling, Brian

  • 3.53 out of 5 stars
    78 ratings by Goodreads
 
9780596155445: Mobile Design and Development: Practical concepts and techniques for creating mobile sites and web apps (Animal Guide)
Softcover
ISBN 10: 0596155441 ISBN 13: 9780596155445
Publisher: O'Reilly Media, 2009

Synopsis

Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including markup, advanced styling techniques, and mobile Ajax.

If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile web, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology. Mobile Design and Development will help you:

  • Understand how the mobile ecosystem works, how it differs from other mediums, and how to design products for the mobile context
  • Learn the pros and cons of building native applications sold through operators or app stores versus mobile websites or web apps
  • Work with flows, prototypes, usability practices, and screen-size-independent visual designs
  • Use and test cross-platform mobile web standards for older devices, as well as devices that may be available in the future
  • Learn how to justify a mobile product by building it on a budget

"synopsis" may belong to another edition of this title.

About the Author


Brian Fling is the founder and Creative Director of pinch/zoom (pinchzoom.com)--a mobile design firm based in Seattle. Brian author of O'Reilly Media's Mobile Design and Development and has been an authority in the field of  in mobile user experience for over ten years. 

He has worked with some of the biggest companies in the world--like The New York Times, HSBC, ADP, BBC, Best Buy, PayPal, Delta and eHarmony--to design and build amazing mobile experiences.

Brian writes about mobile on his blog pinchzoom.com/fling

"About this title" may belong to another edition of this title.

Publisher
O'Reilly Media
Publication date
2009
Language
English
ISBN 10 
0596155441
ISBN 13 
9780596155445
Binding
Paperback
Edition number
1
Number of pages
329
Rating
  • 3.53 out of 5 stars
    78 ratings by Goodreads