The First 24 Hours: A Comprehensive Guide to Successful Crisis Management - Hardcover

Berge, Dieudonnee Ten

Hardcover

ISBN 10: 0631170693 ISBN 13: 9780631170693

Publisher: Blackwell Pub

Synopsis

No company is immune from crisis. Crises whether industrial accidents, product tampering, or a hostile takeover, are always unexpected. All businesses should have a crisis action plan and people trained and ready to implement it. The first 24 hours of a crisis are crucial.Written by a journalist with extensive experience of handling crises around the globe, The First 24 Hours gives a unique insight into how to deal with the media when the worst happens.Why is this book unique Its special features * Action explains why organisations need an action plan and describes how to devise one.* Journalist's media coverage is likely to dictate the course of any crisis. No other book on crisis management is written from inside the press corps.* identifies negotiation skills as crucial to successful crisis management.* emphasizes the importance of the later stages in crisis how do you get back to where you were* Common provides a systematic inventory designed to detect the inherant crisis factors that affect all industries.

Edition details

• Publisher: Blackwell Pub
• Language: English
• ISBN 10: 0631170693
• ISBN 13: 9780631170693
• Binding: Hardcover