"synopsis" may belong to another edition of this title.
Every chapter has test questions to allow students to measure their knowledge. The practical approach the book takes will make it ideal for those taking professional exams in this field and for executives in exporting businesses.
Principles of International Marketing Research is in the Principles of Export Guidebooks series, published in association with the Institute of Export, each of which covers a core area in the Institute’s internationally renowned membership qualification. The series editor, Michael Brooke, is one of the world’s leading authors on international business and export management, having written over 20 books in the field. Other titles in the series are:
"About this title" may belong to another edition of this title.
Shipping:
US$ 2.64
Within U.S.A.
Book Description Condition: New. Seller Inventory # 2539980-n
Book Description Condition: new. Seller Inventory # ab15d807d33509e7d175a73ee346fa4f
Book Description Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. A comprehensive guide to the issues involved in assessing export markets, key topics covered include assessing market potential and making the selection decision, market research and sources of information, and collecting and using market data. Seller Inventory # B9780631193555
Book Description Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!. Seller Inventory # OTF-S-9780631193555
Book Description Condition: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book. Seller Inventory # ria9780631193555_lsuk
Book Description paperback. Condition: New. Language: ENG. Seller Inventory # 9780631193555
Book Description Soft Cover. Condition: new. This item is printed on demand. Seller Inventory # 9780631193555
Book Description Paperback. Condition: New. Seller Inventory # 6666-IUK-9780631193555
Book Description Condition: New. Seller Inventory # ABLIING23Feb2416190081455
Book Description Paperback. Condition: Brand New. 160 pages. 9.25x6.25x0.50 inches. In Stock. Seller Inventory # __0631193553