Business Functions: An Active Learning Approach (Open Learning Foundation)

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9780631201779: Business Functions: An Active Learning Approach (Open Learning Foundation)
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This introduction to Business Functions delivers the knowledge and skills required to understand the key characteristics of business organisations and the core functions that contribute to their operations.

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Business Functions is part of a major new national programme of highly developed texts and modules for undergraduate students following business studies courses. It provides 150 hours of quality study to be used by students in a supported learning environment.

This introduction to Business Functions delivers the knowledge and skills required to understand the key characteristics of business organizations and the core functions that contribute to their operations.

All the units are carefully sequenced and organized to ensure clarity and ease of use. Topics covered include:


  • Business environments.
  • The organization.
  • Marketing.
  • Operations management.
  • Human resource management.

Business Functions has been written and developed by a highly experienced team drawn from the Open Learning Foundation's member universities. Using a range of questions, self-assessment exercises, examples and assignments, Business Functions is the most effective teaching and learning resource available at this level.

About the Author:

Jim Pearce is Joint Head of the Teaching Company Centre and Principal Lecturer in the University of Plymouth Business School.

Lynne Butel is Senior Lecturer (Corporate Strategy) in the University of Plymouth Business School.

Jacqueline McIntyre is Senior Lecturer (Human Resource Management) in the University of Plymouth Business School.

Tony Curtis is Director of Studies (Postgraduate Courses) in the University of Plymouth Business School.

David Smith is Lecturer (Operations Management) in the University of Plymouth Business School.

Stephen Rainbow is Associate Dean in the University of Plymouth Business School.

Christine Swales is a freelance author/editor.

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Jim Pearce, Lynne Butel, Jacqueline McIntyre
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Pearce, Jim; Butel, Lynne; Mcintyre, Jacqueline; Curtis, Tony; Smith, David; Rainbow, Stephen; Swales, Christine
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Book Description John Wiley and Sons Ltd, 1998. Condition: New. * Delivers the knowledge and skills required to understand business organisations. * Provides 150 hours of self-study material for students. * Checks students' understanding through numerous exercises, worked examples and assignments. . Series: Open Learning Foundation. Num Pages: 624 pages, 0. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 172 x 34. Weight in Grams: 1088. . 1998. 1st Edition. Paperback. . . . . . Seller Inventory # V9780631201779

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Pearce, Jim; Butel, Lynne; Mcintyre, Jacqueline; Curtis, Tony; Smith, David; Rainbow, Stephen; Swales, Christine
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Book Description John Wiley and Sons Ltd. Condition: New. * Delivers the knowledge and skills required to understand business organisations. * Provides 150 hours of self-study material for students. * Checks students' understanding through numerous exercises, worked examples and assignments. . Series: Open Learning Foundation. Num Pages: 624 pages, 0. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 172 x 34. Weight in Grams: 1088. . 1998. 1st Edition. Paperback. . . . . Books ship from the US and Ireland. Seller Inventory # V9780631201779

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Book Description Wiley?Blackwell, 1998. PAP. Condition: New. New Book. Delivered from our UK warehouse in 3 to 5 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # LQ-9780631201779

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