This ground-breaking book provides an overview of key business topics for advanced students following a business studies course. In addition, it describes how readers can build a "platform of understanding" of conventional wisdom, and how to study that platform in order to discover new and potentially valuable ideas that depart from the supplied orthodox views.
"synopsis" may belong to another edition of this title.
This ground-breaking book provides an overview of key business topics for advanced students following a business studies course. In addition, it describes how readers can build a "platform of understanding" of conventional wisdom, and how to s.
This ground-breaking book provides an overview of key business topics for advanced students following a business studies course. In addition, it describes how readers can build a "platform of understanding" of conventional wisdom, and how to study that platform in order to discover new and potentially valuable ideas that depart from the supplied orthodox views.
The basic premise of the book is that theory of business always has to be connected with personal discovery processes if it is to be applied effectively in practice. The approach has been extensively tested in the author's courses with international business students over a period of twenty years. It involves 'journeys of exploration' using scanning methods and creative problem-solving.
The journey takes the reader into business areas such as creativity, innovation, strategy, marketing, decision-making, leadership, economics and general change management. Readers can use the book for its authoritative overviews of many of the core components within the business studies curriculum. More advanced students or managers can apply the discovery processes to go beyond the limits of "what they teach you at business school". There are, in addition, up-to-date reference materials and footnotes for the reader with topic research needs.
"About this title" may belong to another edition of this title.
Shipping:
US$ 14.29
From United Kingdom to U.S.A.
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Condition: USED_GOOD. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-I-008-01664
Quantity: 1 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: USED_GOOD. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Seller Inventory # 9219155
Quantity: 1 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: USED_POOR. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Seller Inventory # 8721021
Quantity: 1 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: USED_FAIR. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Seller Inventory # 8844415
Quantity: 1 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: USED_GOOD. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780631210689. Seller Inventory # 8657547
Quantity: 1 available
Seller: BookHolders, Towson, MD, U.S.A.
Condition: USED_VERYGOOD. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: First ] Publisher: Blackwell Business Pub Date: 1/1/1999 Binding: Paperback Pages: 223 First edition. Seller Inventory # 6758055
Quantity: 1 available
Seller: Mahler Books, PFLUGERVILLE, TX, U.S.A.
Paperback. Condition: USED_VERYGOOD. This book is in very good condition; no remainder marks. It does have some cover shelfwear. Inside pages are clean. ; Manchester Business and Management Series; 0.7 x 9.7 x 6.78 Inches; 240 pages. Seller Inventory # 043011-282-235
Quantity: 1 available