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The Internet Business Guide: Riding the Information Superhighway to Profit - Softcover

Rosalind Resnick

 
9780672305306: The Internet Business Guide: Riding the Information Superhighway to Profit

Synopsis

A handy resource for all business users, this book informs and educates business people, entrepreneurs and small business owners about how to benefit from the many business opportunities available on the Internet. In addition the book includes profiles of entrepreneurs who've done things right (and wrong) on the Internet and tips on shopping for the best deal on Internet access.

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From the Publisher

Updated and revised, this guide will inform and educate the business community on how they can use the Internet to increase profit, reach a broader market, track down business leads, and access critical information. - Updated to cover digital cash, Web cybermalls, secure Web servers, and setting your business up on the Web

- Includes profiles of entrepreneurs' successes and failures on the Internet

- Shows how businesses can boost sales and cut costs by accessing the wealth of information on the Internet

Review

Through real-world examples and advice, this guide will inform and educate business people on how they can use the Internet to increase profit, reach a broader market, track down business leads, and access critical information. "Includes profiles of entrepreneurs' successes and failures on the Internet. Shows how businesses can boost sales and cut costs by logging on to the Internet. Explains how readers use the Internet to market their products and services, make contacts with". Covers the Internet. -- Sams Pub.

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