Items related to Making It in High Tech Sales
Synopsis
Offers an overview of selling high-technology products, and tells how to make presentations, find new prospects, prepare for a sales call, and handle the closing
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About the Author
Ken Pedersen has vast experience in high tech, both as a salesperson and as a technical innovator. He is currently ASP Practice Leader at Geneer, a leader in helping its clients delivery software as a service over the Internet. Pedersen has enjoyed a highly successful sales career having served with like MicroPro International, Ashton-Tate, Network General and Nextext. Pedersen has lectured widely on the use of leading edge technology in business.
From the Back Cover
Are you tempted by the vast rewards, opportunites and challenges of selling high technology products? Making It In High Tech Sales offers specific advice, guidelines and strategies for success in this constantly changing world. You'll learn why traditional sales techniques need to be modified when selling to the high tech market.
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