Numerous diagrams and sample ads are incorporated in a guide to copywriting for print, radio, and television media that includes a survey of the advertising industry and tips on applying psychological principles
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Seller: Book House in Dinkytown, IOBA, Minneapolis, MN, U.S.A.
Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good Dust Jacket. Revised. From a personal collection (not ex-lib). Binding is tight, sturdy, and square; shelfwear is very minor. Light age-toning. Ships from Dinkytown in Minneapolis, Minnesota. Seller Inventory # 255004
Seller: Infinity Books Japan, Tokyo, TKY, Japan
Hardcover. Condition: Very Good/Good. Seller Inventory # RWARE0000074876
Quantity: 1 available