Comeback: The Fall & Rise of the American Automobile Industry

4.3 avg rating
( 33 ratings by Goodreads )
 
9780684804378: Comeback: The Fall & Rise of the American Automobile Industry

In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors.
Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford Ii, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late.

"synopsis" may belong to another edition of this title.

About the Author:

Paul Ingrassia, formerly the Detroit bureau chief for The Wall Street Journal and later the president of Dow Jones Newswire, is the deputy editor-in-chief of Reuters. Winner of the Pulitzer Prize in 1993 (with Joseph B. White) for reporting on management crises at General Motors, he is the author of Crash Course: The American Automobile Industry’s Road from Glory to Disaster.

From Kirkus Reviews:

An informative if overlong account of how American car makers regained much of the ground they had lost during the 1980s to foreign rivals in their own backyard and Europe. Drawing mainly on their own reportage as Detroit-based correspondents for The Wall Street Journal, Ingrassia and White offer a lively series of set pieces illustrating how Motown's Big Three (Chrysler, Ford, General Motors) managed to avert envelopment by their Japanese counterparts (Honda, Nissan, Toyota, et al.) and to launch an impressively effective counterattack. In large measure, the authors conclude, the improvement in the US industry's fortunes is attributable to its capacity to adopt and adapt the cost-control, employee-empowerment, productivity, and quality- assurance techniques pioneered by Japanese manufacturers. As Ingrassia and White make clear, however, the makeover was convulsive on the assembly line as well as in the executive suite. The authors do a fine job of reconstructing the boardroom coups that resulted in the ouster of such old-guard stalwarts as Chrysler's Lee Iacocca, Ford's Don Peterson, and GM's Bob Stempel (the unfortunate engineer who inherited the god-awful mess Roger Smith had made of the planet's largest commercial enterprise). Covered as well are the lesser lights who designed the passenger vehicles (Chrysler's Neon and Ford's born-again Mustang among others), plus the plant managers who reconciled the requirements of lean production with the aspirations of a unionized work force accustomed to adversarial labor relations. On the minus side of the ledger, Ingrassia and White have not resisted the temptation to include whatever they've learned in more than a decade on the automotive beat, and their narrative occasionally veers into trivial byways. Nonetheless, an engrossing and cautionary take on a consequential industry whose welfare is everybody's business. (16 pages of photos, not seen) (First serial to the Wall Street Journal; author tour) -- Copyright ©1994, Kirkus Associates, LP. All rights reserved.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Paul IngrassiaJoseph B. White
Published by Simon and Schuster
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description Simon and Schuster. Book Condition: New. Brand New. Bookseller Inventory # 0684804379

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 18.17
Convert Currency

Add to Basket

Shipping: US$ 3.50
Within U.S.A.
Destination, Rates & Speeds

2.

Paul Ingrassia, Joseph White
Published by SIMON SCHUSTER, United States (1995)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback Quantity Available: 10
Print on Demand
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description SIMON SCHUSTER, United States, 1995. Paperback. Book Condition: New. New edition. Language: English . Brand New Book ***** Print on Demand *****.In Comeback , Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America s premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan s car industry falters and America s Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters-- Lee Iacocca, Henry Ford II, Don Petersen, Roger Smith, among many others-- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late. Bookseller Inventory # AAV9780684804378

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 25.54
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

3.

Ingrassia, Paul
Published by Touchstone 1995-10 (1995)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Quantity Available: 5
Print on Demand
Seller:
Chiron Media
(Wallingford, United Kingdom)
Rating
[?]

Book Description Touchstone 1995-10, 1995. Book Condition: New. This item is printed on demand. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. Bookseller Inventory # NU-LSI-06876075

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 21.86
Convert Currency

Add to Basket

Shipping: US$ 3.94
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Paul Ingrassia, Joseph White
Published by SIMON SCHUSTER, United States (1995)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback Quantity Available: 10
Print on Demand
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description SIMON SCHUSTER, United States, 1995. Paperback. Book Condition: New. New edition. Language: English . Brand New Book ***** Print on Demand *****. In Comeback , Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America s premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan s car industry falters and America s Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters-- Lee Iacocca, Henry Ford II, Don Petersen, Roger Smith, among many others-- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late. Bookseller Inventory # AAV9780684804378

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 26.21
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Ingrassia, Paul
Published by Simon and Schuster (1995)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Quantity Available: > 20
Print on Demand
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description Simon and Schuster, 1995. PAP. Book Condition: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Bookseller Inventory # IQ-9780684804378

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 23.16
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

6.

Ingrassia, Paul
Published by Simon & Schuster 10/18/1995 (1995)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback or Softback Quantity Available: 10
Seller:
BargainBookStores
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Simon & Schuster 10/18/1995, 1995. Paperback or Softback. Book Condition: New. Comeback: The Fall & Rise of the American Automobile Industry. Book. Bookseller Inventory # BBS-9780684804378

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 28.04
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

7.

Ingrassia, Paul
Published by Simon & Schuster (2017)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback Quantity Available: > 20
Print on Demand
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Simon & Schuster, 2017. Paperback. Book Condition: New. Never used! This item is printed on demand. Bookseller Inventory # 0684804379

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 26.43
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

8.

Paul Ingrassia; Joseph B. White
Published by Simon & Schuster (1995)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback Quantity Available: 1
Seller:
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Simon & Schuster, 1995. Paperback. Book Condition: New. book. Bookseller Inventory # M0684804379

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 31.71
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

9.

Paul Ingrassia
Published by Simon & Schuster
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback Quantity Available: > 20
Seller:
BuySomeBooks
(Las Vegas, NV, U.S.A.)
Rating
[?]

Book Description Simon & Schuster. Paperback. Book Condition: New. Paperback. 512 pages. Dimensions: 8.4in. x 5.4in. x 1.4in.In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how Americas premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U. S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japans car industry falters and Americas Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford II, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Bookseller Inventory # 9780684804378

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 32.24
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

10.

Ingrassia, Paul
Published by Touchstone (2016)
ISBN 10: 0684804379 ISBN 13: 9780684804378
New Paperback Quantity Available: 1
Print on Demand
Seller:
Ria Christie Collections
(Uxbridge, United Kingdom)
Rating
[?]

Book Description Touchstone, 2016. Paperback. Book Condition: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Bookseller Inventory # ria9780684804378_lsuk

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 27.98
Convert Currency

Add to Basket

Shipping: US$ 5.10
From United Kingdom to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book