Competitive Intelligence : How to Gather, Analyze, and Use Information to Move Your Business to the Top

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9780684844046: Competitive Intelligence : How to Gather, Analyze, and Use Information to Move Your Business to the Top

In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success. With a wealth of case studies, Kahaner shows How to profile your competitors' executives to unmask their decision-making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors' intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.

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About the Author:

LARRY KAHANER is an award-winning journalist, lecturer, and consultant, and the author of nine books that have been translated into a dozen languages. He is a former Washington staff correspondent for BusinessWeek, reporter for Knight-Ridder newspapers and a founding editor of Communications Daily. He currently is Washington Editor of Fleet Owner magazine. He has written for InformationWeek, the Christian Science Monitor, the International Herald Tribune, the European, and Management Technology. He has been a guest on many shows including Larry King Live!, CNBC's Management Today, NPR's All Things Considered, and the Motley Fool Radio Show.
For more information go to www.talmudbook.com or contact the author at info@talmudbook.com.

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